Ep. 202 - Ughhh...What is RELATIONSHIP MARKETING For REAL??馃GUEST Micki Howl, Chief Revenue Officer @ Marigold [Parent Co. of Sailthru, Liveclicker, Cheetah Digital, Campaign Monitor, and more!]
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold - Un p贸dcast de GURU Media Hub
In this episode of Do This, Not That, host Jay Schwedelson welcomes Micki Howl, Chief Revenue Officer of Marigold, to discuss relationship marketing and its importance in today鈥檚 business landscape. ================================================================= Best Moments: (01:47) Micki鈥檚 background in reality TV and transition to marketing (05:33) Definition and pillars of relationship marketing (07:59) The importance of personalization in relationship marketing (11:03) Insights from M...
