Chanda Bell - The ELF ON THE SHELF: Unwrapping The Story

Welcome to a very merry episode of How I Built My Small Business! I’m Anne McGinty, your host, and I know I said no new episodes, but this is a surprise Christmas special. Today, we’re diving into the magical world of Santa’s little helpers with Chanda Bell, co-founder and co-CEO of The Lumistella Company, home of The Elf on the Shelf. Whether you’re a seasoned elf owner or someone who’s just wondering why these mischievous little elves keep popping up, this episode has a sprinkle o...