48. Seth Godin on How to Get Your Ideas to Spread - The Ideas on Stage Podcast

In this episode of the Ideas on Stage podcast we spoke with the legendary Seth Godin.   Seth Godin is the author of 20 books that have been bestsellers around the world and have been translated into more than 35 languages. He’s also the founder of the altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people.   He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. You might be familiar with his books Linchpin, Tribes, The Dip and Purple Cow. His book, This Is Marketing, was an instant bestseller around the world.   His newest project is leading a worldwide group of volunteers creating The Carbon Almanac. In addition to his writing and speaking, Seth has founded several companies, including Yoyodyne and Squidoo. His blog (which you can find by typing “seth” into Google) is one of the most popular in the world. His podcast is in the top 1% of all podcasts worldwide.   In 2018, he was inducted into the Marketing Hall of Fame. More than 20,000 people have taken the powerful Akimbo workshops he founded, including the altMBA and The Marketing Seminar. In this episode we talked about how to get your ideas to spread.   Key Takeaways - Why ideas spread- The power of tension in engaging talks- The best way to start a talk- The right way to use PowerPoint- The power of concise communication   We hope you enjoy it!   ——————— Links: - The Carbon Almanac: https://thecarbonalmanac.org/ - Seth’s latest book ‘The Song of Significance’: https://amzn.eu/d/hmMFljV   Recommended books and authors: - The Art of Possibility, Rosamund Stone Zander and Benjamin Zander - Garr Reynolds - Nancy Duarte   ———————IDEAS ON STAGE RESOURCES   Want to inspire your audience, increase your influence, and make a bigger impact? - Read the Confident Presenter book: https://amzn.eu/d/bKswMEe - To make the most of the book, take the Confident Presenter Scorecard to assess you presentation skills in less than 3 minutes, for free: https://ideasonstage.com/score - Attend the next Ideas on Stage web class: https://www.ideasonstage.com/uk/masterclass