馃敭 OnlyFans Marketing Tactics, Working during Wartime and Web-to-App ideas w/ Sonya Pobiedimska from Bliq | ex Headway
In Growth We Trust: Marketing | Growth | Startups - Un p贸dcast de Yoann Pavy and Jake Mayell

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In this episode, we chatted with Sonya Pobiedimska. She has an incredible story, working from Ukraine during the war before relocating recently to Berlin as well as managing multiple OnlyFans accounts as a side hustle... Sonya is the marketing lead at gig workers software, Bliq, and previously at the microlearning platform, Headway. 聽 You'll learn about 馃摎 0:00 Intro. 2:20 Working at Headway during the war in Ukraine. 5:58 OnlyFans as a marketing tool. 10:24 Cringe gaming ads. 15:00 Transition from paid to brand reliance. 17:09 Ukrainian startup profitability. 23:01 Working during wartime. 27:35 Building a media engine and web-to-app. 31:21 App pricing and free trial insights. 36:31 Sick of subscriptions in general. 38:35 OnlyFans and paid subscriptions. 44:43 Zendesk for sex. 47:05 Reality of top 1% creators on OF. 51:02 Revenue share model and platforms. 57:52 OnlyFans billboards in London. 1:01:50 Paid marketing and golden showers. 聽 馃枃 Useful links 馃枃 馃敂 Sonya on Linkedin: https://www.linkedin.com/in/sonya-pobiedimska/ 馃敂 Jake on Linkedin: https://www.linkedin.com/in/jakemayell/ 馃敂 Yoann on Linkedin: https://www.linkedin.com/in/yoannpavy/ 馃摵 Follow us on Youtube: https://www.youtube.com/@InGrowthWeTrust 馃摟 Our weekly newsletter: https://ingrowthwetrust.beehiiv.com/subscribe 聽 Small ask from us, if you enjoyed this episode, please follow, leave a 5* review, and share with your network 馃鉂わ笍