Episode 48: Retailers: Why Renting Is The New Buying

Consumers want to engage with brands that are sustainable -- but there can be no sustainability without profitability. Lizee, one of the startups in the SAP.io Sustainable Futures program, enables brands to produce fewer, more durable, more sustainable goods and reach even more customers without sacrificing revenue. Tanguy Frécon, Co-Founder & Chairman at Lizee, speaks with host Tom Raftery about the real and potential benefits to retailers as they shift from a linear to circular retail economy.