Decoding U.S. Export and International Trade Laws with Sarah Massie | Marketing Expedition Podcast

Sarah Massie is President of S Massie Consulting LLC which provides export consulting, compliance programs, education, and training for companies to navigate the complicated laws and regulations for U.S. exports. Sarah has been engaged in international business for more than 15 years through her experience in government, sales, and education. She has planned, implemented, and organized international trade shows and state Governor led trade missions in over 10 countries throughout Europe, Asia and Oceania. Sarah is currently an Aerospace Liaison for the Idaho Manufacturing Alliance and previously served as the Secretary of the Board for the Idaho Aerospace Alliance and as a Board Member for the Boise Cricket Club. 00:00 - 01:42 Introduction to Sarah Massie 01:42 - 02:04 Peppershock offer https://www.peppershock.com/product/coach-outlet-discount/ 02:04 - 07:04 Marketing Essentials Moment: The Difference Between Content and Copy Writing 07:04 - 07:53 Welcome to the Marketing Expedition Podcast! 07:53 - 08:36 Sarah Massie Introduction. 08:36 - 10:35 Export examples 10:35 - 13:15 Consequences and penalties 13:15 - 15:50 Marketing strategies 15:50 - 16:15 Importing 16:15 - 17:45 The hardest country to ship too 17:45 - 21:29 Sarah’s background 21:29 - 22:43 Work/life balance 22:43 - 25:44 What inspires Sarah 25:49 - 26:42 One thing you wish you knew before starting your business 26:42 - 27:29 The biggest challenge Sarah’s overcame 27:29 - 27:58 The worst characteristic that has served you well 27:58- 29:10 Favorite accomplishments 29:10 - 31:06 Staying current 31:06 - 32:27 Advice for someone starting in the field 32:27 - 34:47 Sarah in 10 years 34:47 - 35:56 Favorite places to travel 35:56 - 37:30 Travel tips 37:30 - 38:15 Thank you, https://smassie.com/ 38:15 - 39:00 Thank you for Listening to the Marketing Expedition Podcast 39:00 - 39:30 Start Building Your Brand and Bottom Line Today: https://themarketingexpedition.com/ Get $10 off your first $100+ order of Coach Outlet products, courtesy of your friend Rhea Allen. #shipping #ship #shipposting #logistics #maritime #cargo #supplychain #internationaltrade #export #import #importexport #trade #globaltrade #importexportbusiness #marketing #adverting #branding