Why Podcasts are Crucial to Any Marketing Campaign with Brandy Whalen | Marketing Expedition Podcast

Brandy Whalen is an ambitious leader excited by new challenges and opportunities. She ran a sales team of 5 right after graduating from the University of Iowa (she was the first in her family to attend college). Her entrepreneurial spirit has led her to found several companies, including her own PR agency, Whalen Media. She is also the mother of three boys and prides herself on raising emotionally intelligent young people. Brandy is a firm believer in having a strong personal narrative. That’s what inspired her to create Kitcaster, a unique agency with a singular focus – podcasts. Podcasts have become so much more than just an entertainment medium. To Brandy, they’re a critical component of any PR campaign. Startup founders, entrepreneurs, C-suite executives. These are the movers and shakers whose stories Kitcaster helps share. Storytelling is a powerful marketing tool, and Kitcaster seeks to leverage that among its diverse clientele. 0:00 - 1:20 Brandy’s bio1:20 - 2:11 Peppershock offer www.peppershock.com/product/raise-5-off-your-first-card/2:11 - 5:07 Marketing essentials www.themarketingexpedition.com/2020/10/16/podcasting-101/5:07 - 5:27 Welcome to Peppershock Media’s Marketing Expedition podcast5:27 - 6:00 Welcome Brandy6:00 - 10:05 Brandy’s background10:05 - 14:42 Networking through podcasts14:42 - 19:05 Tips for being a better interviewee19:05 - 21:45 What to expect from a podcast campaign21:45 - 25:21 Emerging trends25:21 - 29:33 Marketing tactics29:33 - 35:38 Useful resources35:38 - 37:09 Advice for getting started37:09 - 38:55 What Brandy would’ve asked herself38:55 - 40:08 If Brandy had an unlimited budget40:08 - 40:50 How to contact Brandy [email protected]:50 - 41:19 Thank you, Brandy41:19 - 42:00 Thanks for listening42:00 - 42:30 Join www.themarketingexpedition.com today!Save every day at your favorite spots with Raise. Use my link to get $5 off your first card#podcasting #podcast #podcasts #podcastlife #podcaster #podcastcampaign #podcastnetwork #podcastshow #podcastforbusiness #business #entrepreneur #marketingtactics #emergingtrends #advertising #branding #kitcaster