The $800M exit that started with a single muffin

Simple Mills started with its founder Katlin Smith tinkering with almond flour muffin recipes in her apartment kitchen. Over the next decade, she built a better-for-you food powerhouse. Smith talks with host Jeff Berman about scaling the brand, selling the company for nearly $800 million dollars, and staying laser-focused on making delicious snacks with clean, nutrient-dense ingredients. Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.