S2 Ep3. A simple recipe for great video storytelling

In this episode, Sue shares her simple recipe for great video storytelling. Because if you're going to all that effort to produce a video, you want to make sure it's actually watched, right? Right! So what's this simple recipe for great video storytelling then? Well you'll need to listen to get the full rundown, but here's a quick overview to whet your appetite: Step 1. Purpose. Work out why you’re making your video and what you hope it will achieve. This can be as ambitious as ch...