S2 Ep. 16 Are film audiences different to YouTube audiences?

I thought I’d start this episode with a question – and it’s not a tough one. Where’s the best place to see a film? At the cinema? In your lounge room? The back of an aeroplane seat? What about on your smartphone while you’re waiting for the bus? Or on your laptop in between meetings? Honestly, I could spend all day musing viewing scenarios! Because video content is everywhere – and between YouTube, Netflix and the local independent theatre, it’s hard to keep up with it all. And gues...