Wil Lee, Founder of The Littles, on Building The Mario of Web3

Wil Lee is a Vancouver based entrepreneur, and currently the Founder of NFT Project, The Littles.Since selling out the collection of 10,000 in the first two minutes, The Littles has continued their incredible growth. Most recently, TIME Studios, the Emmy Award-winning TV and film production division of TIME, announced an original children’s series based on the brand.For Wil & his team - the larger vision of The Littles is to become the Mario of Web3, and is focusing the brand's efforts on animation, gaming & merch.In this episode we'll cover:Building the Mario of Web3The 3 pillars of The Littles - animation, gaming and merchLeveraging the marketability of The Littles to find unique intellectual property opportunities Managing a 5-10 year horizon in a short-sighted industryWil's Vision of NFT 2.0To follow Wil Lee on Twitter, go here: https://twitter.com/wilxleeTo follow The Littles on Twitter, go here: https://twitter.com/thelittlesnft