Samsung v.s. iPhone from the book Samsung Rising by Geoffrey Cain
On Strategy Showcase - Un pódcast de Fergus O’Carroll
Categorías:
The story behind Samsung's challenge of the iPhone with "The next big thing is already here" campaign.
On Strategy Showcase - Un pódcast de Fergus O’Carroll
The story behind Samsung's challenge of the iPhone with "The next big thing is already here" campaign.