EP 4 - "But What Could You Possibly Offer A Band Today?"
Starting A Record Label - Un pódcast de startingarecordlabel
YouTube Video of Keynote by Stan Lee "If you have a genuine idea, Don’t Let some dummy talk you out of it." (This list is here to remember this was a long shot.)What Can I Offer Bands:Physical:16 Core Audio/Video Computer to use ($2,200)A6500 Sony 4k Camera & Video card ($1,200)2 Sony lenses f1.8 50m and 18-55mm ($500)AKG Shotgun Mic ($250)Small lighting rig. ($100)Small T-shirt Screen printer ($150)Neumann m150 Tube Mic ($5,000)CAPI VP28 Preamp ($1000)Headphone Amp ($150)$10,550 totalProduction:Help them constantly to Write/Demo/PrePro/Production/Mix/MasteringMusic: Streaming (Distrokid), CDs, Cassettes, VinylMerch: Tshirts, Pressings, Backdrops, etc.Help with Artwork for releases as well as website & social mediaHelp Plan/Write Videos (weekly, behind the scenes, funny, etc)Help Shoot, edit, release videos on various platformsPodcastsHelp set up live streams: youtube, twitch, etcMusic Video Production (if we’re not doing it, we’re paying someone to!)Management: Manage daily tasks, Handle all emails, collabs, sponsorships, etcLocal shows & Regional ToursEventsMeet & greetsGet press: blogs, podcasts, youtube channels, etc.Weekly Management/Marketing Meetings MarketingMarketing: Cultivate RelationshipsMusic Release Strategy (writing weekly, singles, albums, Spotify, cd, vinyl, etc.)Physical Release Strategies: CD, Cassette, Vinyl, Shirts, & more.YouTube Release Strategy: multiple channels, funny, reviews, songwriting, daily weekly tour video, Creative CollaborationsTikTok Release Strategy (promote your music, website, youtube, funny, podcast)Podcast Release StrategyTwitch StrategyShow/Tour Strategy (rules to tour by: create excitement / deliver on it / don’t oversaturate) Can include Facebook and mailing list marketingMailing List MarketingWeekly Content Strategy Meetings Marketing: Gain FansFan Finder Strategies Social Media Awareness Campaigns (Facebook/Insta/google Ads, Influencer Marketing)Branding Strategy (Keeping the brand recognizable & refresh every year)Playlist Strategies (Spotify/Apple playlists, release radar, pay to playlist) Marketing: Sales Funnels (are EEEEVIL!!!)Our overall content starts with the funnel.Retargeting Strategy (Facebook Ads, Google Ads, Influencer Marketing)Branding Strategy (Keeping the brand recognizable & refresh every year)Email StrategiesMerch StrategiesPatreon StrategyShows/Tour Strategy Make the monies:Streaming: Spotify, Apple music, Youtube and other streaming.Get Syncs - movie, television, netflix, etcMerch: Limited edition tshirts, mugs, cds, cassettes, vinyl, creative other options-LIMITED QUANTITY. Show Ticket salesGet Sponsor spots for videos related: Guitar Strings Get Sponsor spots for videos unrelated: Energy Drinks, VPN, etc.Direct Sponsored Content: All social media, can do damage to your brand.Get old fashioned Sponsorships for strings/sticks/equipment/drums/guitars/mics/foodPatreon/Subscription - more content, early content, or contact with artist directly. Meet and Greets (Guitar/Drum Lessons)Special Events/Meetups:Long shots:Get a building for practicing, recording, video and offices.(This list is here to remember this was a long shot.)