Super Bowl Commercials: How Teasers Changed the Game

Stuff About Advertising - Un pódcast de Ashley Rutstein

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From Mr. Peanut's tragic demise to a fake Crocodile Dundee movie, Super Bowl ad teasers have become a spectacle in and of themselves. But why are brands so obsessed with these pre-game trailers? In this episode, we explore the origins of teasers, their impact on viewers, and whether they're actually worth the hype.

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