Why are we making pizza boxes out of endangered trees? | Nicole Rycroft
TED Talks Daily (HD video) - Un pódcast de TED
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If we're going to solve the climate crisis, we need to talk about supply chains, says biodiversity champion and 2023 Audacious Project grantee Nicole Rycroft. Her organization, Canopy, partners with key industry leaders to overhaul their base materials in favor of more sustainable alternatives. Learn more about how they're shifting production of everything from T-shirts to the Harry Potter book series out of the world's ancient and endangered forests -- and how solutions for every sector are closer than we think.