Rick Rubin Mindset w/ Markus Reeves of Reeves Electro

Markus Reeves from Reeves Electro returns to the podcast! On this episode we discuss how business has changed since he first started, and how his daughter is now building pedals full time as well! We also dig into some rather exciting new adventures that are happening with the progress of Reeves Electro Shop 2.0 on the horizon. Paypal whoas, and how he approaches his work with a "Rick Rubin" mindset, the big lightbulb moment, balance, bad gigs... All of this and more on this week's edition of The Tone Mob Podcast! If you aren't familiar with Markus's work I highly suggest that you head listen to his first appearance on the podcast. (I'm sure is you type "Markus Reeves Tone Mob" into the search bar of your podcast player it'll pop right up!) You can also find his website with all of the details HERE > https://reeveselectro.co.uk/ Takeaways Reeves Electro now supports Markus and his daughter full-time. The workshop expansion and move to a new house present logistical challenges, but Markus is determined to maintain a separate workspace. Markus plans to launch a crowdfunding campaign to support the workshop move and is offering perks such as build-a-pedal days and personalized messages. The squelch control on a CB radio inspired Markus to explore a pedal with a squelch circuit. Markus' daughter became interested in building pedals through her involvement in testing transistors and other components. Seeing his daughter succeed in building pedals brings Markus great joy and fulfillment. The pandemic had a significant impact on Markus' business, leading to a surge in orders and logistical challenges. PayPal can freeze your account due to increased activity, highlighting the challenges small businesses can face with financial platforms. Markus is hesitant to expand his business and prefers to maintain a personal touch in his pedal building process. Chapters 00:00 Introduction and Catching Up 01:05 Reeves Electro Expansion 03:10 Growing Instagram Presence 04:09 Need for Bigger Workshop 05:08 Moving Workshop and House 06:37 Crowdfunding for Workshop 07:34 Build-a-Pedal Days 08:01 Perks for Crowdfunding 09:07 Moving Challenges 10:11 Intensive Process of Moving 11:48 Crowdfunding Date and Details 13:01 Discussion on Moving Production 14:14 Parking Challenges 15:53 Conversation about Cars 19:29 Maintaining Aesthetics in Different Builds 21:23 Exploring Modulation Effects 22:26 Drive and Fuzz as Red Wines 23:14 Interest in Maestro FZ1B Circuit 24:05 The Squelch Control 27:40 How Markus' Daughter Got Interested in Building Pedals 28:03 Testing Transistors 29:02 Testing Other Components 29:54 Building Her First Pedal 31:19 The Joy of Seeing His Daughter Succeed 34:08 Finding Fulfillment in Doing What You Love 36:20 The Impact of the Pandemic on Markus' Business 38:46 Dealing with PayPal Issues 43:06 Expanding the Business and Hiring Support The Show And Connect! The Text Chat is back! Hit me up at (503) 751-8577 You can also help out with your gear buying habits by purchasing stuff from Tonemob.com/reverb Tonemob.com/sweetwater or grabbing your guitar/bass strings from Tonemob.com/stringjoy Release your music via DistroKid and save 30% by going to Tonemob.com/distrokid Learn more about your ad choices. Visit megaphone.fm/adchoices