Better Health Through Design – More Usable, Understandable, and Profitable

Ventured

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In this episode of ventured, KPCB design partner John Maeda and partner Lynne Chou discuss with designers and healthcare entrepreneurs the product decisions that led to the rise acquisition of Misfit, how designing good constraints can improve design decisions in fitness products, and how consumer healthcare apps are "ethically" gamified to make chronic illnesses more manageable.