How Did a Fake Restaurant Become #1 on TripAdvisor?

Wild Wild Tech - Un pódcast de Studio71

How is it possible that a restaurant that doesn't exist could become the top-rated restaurant on TripAdvisor? We get the answer from Oobah Butler, artist and prankster, who created "The Shed at Dulwich," a restaurant that served microwaved mac and cheese and boxed soup, but still managed to be the most-hyped restaurant in London. Jordan Erica Webber and Joshua Rivera explore how reliant we all are on reviews to make decisions for just about everything, even if reviews cannot always be trusted. They also talk to James Kay, Director of Communications for TripAdvisor, to hear their side of the story. And, Josh and Jordan speak with Davide Cerretini aka the One Star Chef, who after Yelp attempted to strongarm him in to pay for advertising, used Yelp's reviewing system against them to create the most popular one-star restaurants in the world.  Follow Wild Wild Tech Instagram: https://www.instagram.com/wildwildtechpod/  Twitter: https://twitter.com/wildwildtechpod/  Learn more about your ad choices. Visit podcastchoices.com/adchoices

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