217 Episodo

  1. Adapting Mobile Marketing Strategies During Coronavirus - Michael Jessen (Socialpoint)

    Publicado: 11/8/2020

  2. Why Transparency Matters on an Impression Level - Daniel Lopez (Electronic Arts)

    Publicado: 28/7/2020

  3. Building Gaming Apps as a Service, Not a Product - Luis de la Cámara (Genera Games)

    Publicado: 21/7/2020

  4. Growing Your Gaming App Userbase with In-App Surveys - Erik Hegely (Pixel Federation)

    Publicado: 14/7/2020

  5. Why the Mobile App Industry is Hot on Creatives - Adam Lovallo (Grow.co, MAU, & Thesis)

    Publicado: 7/7/2020

  6. The Untapped Potential of In-App Messaging for Mobile Marketers - Andy Carvell (Phiture)

    Publicado: 30/6/2020

  7. Mobile Marketing lessons from LATAM - Mariano Sáenz (Winclap)

    Publicado: 23/6/2020

  8. Why Gaming Apps Should Be Talking Directly to Their Users - Amanda Lulewicz (Glu Mobile)

    Publicado: 16/6/2020

  9. How to Optimize Your Mobile Marketing Strategies with A/B Testing - Wout Laban (Leanplum)

    Publicado: 2/6/2020

  10. The “Engagement Pyramid” that Keeps Customers Coming Back - Peggy Anne Salz (MobileGroove)

    Publicado: 26/5/2020

  11. Major Transportation App Applies Incrementality to UA Campaigns - Antoine Lamy (Raive)

    Publicado: 19/5/2020

  12. Marketing Mobile Social Casino Games - Andrey Kuznetsov (KamaGames)

    Publicado: 12/5/2020

  13. Demystifying AI for Mobile Marketers - Jim Calhoun (Nectar9)

    Publicado: 5/5/2020

  14. Talking Mobile Partnerships and the Index - Itay Vilenchuk (AppsFlyer)

    Publicado: 28/4/2020

  15. Getting into People-Based Attribution - David Llewellyn (AppsFlyer)

    Publicado: 22/4/2020

  16. Getting Holistic with ROAS - Shay Yosifon (Beach Bum Games)

    Publicado: 14/4/2020

  17. Building Trust with Your Product Team - Tommaso Scazzocchio (Freeletics)

    Publicado: 7/4/2020

  18. App Store Optimization: How to Get More Traffic to Your App - Warren Woodward (Upptic)

    Publicado: 30/3/2020

  19. Boosting Organic Growth - Ne Djuric (Coca-Cola)

    Publicado: 24/3/2020

  20. Converting and Retaining App Subscribers - Haseeb Tariq (Retention App)

    Publicado: 17/3/2020

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Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.

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