The Marketing Architects
Un pódcast de Marketing Architects
169 Episodo
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Nerd Alert: A TV Advertising Reality Check
Publicado: 3/10/2024 -
Audience Matters with Sarah Jordan, Constant Contact CMO
Publicado: 1/10/2024 -
Nerd Alert: Ageism Kills Brands
Publicado: 26/9/2024 -
Timeless Marketing Principles with Jason Ing, Gusto CMO
Publicado: 24/9/2024 -
Nerd Alert: Growth Potential by Buyer Group
Publicado: 19/9/2024 -
Marketing as a Science with Professor Byron Sharp
Publicado: 17/9/2024 -
Nerd Alert: Where A/B Testing Goes Wrong
Publicado: 12/9/2024 -
The Dangers of Marketing Misattribution
Publicado: 10/9/2024 -
Nerd Alert: The Halo Effect of TV Advertising
Publicado: 5/9/2024 -
The Future of Search Marketing
Publicado: 3/9/2024 -
Nerd Alert: The Truth About CMO Tenure
Publicado: 29/8/2024 -
Are Brand Extensions Worth the Risk?
Publicado: 27/8/2024 -
Nerd Alert: How Effective are Influencers?
Publicado: 22/8/2024 -
Is "Brand Purpose" Overrated?
Publicado: 20/8/2024 -
Nerd Alert: The Dynamic Attention Theory
Publicado: 15/8/2024 -
Proof That Your Brand Matters
Publicado: 13/8/2024 -
Nerd Alert: Do Sports Sponsorships Work?
Publicado: 8/8/2024 -
The Myths of Media Quality
Publicado: 6/8/2024 -
Nerd Alert: How to Reach the ‘Right’ Customers
Publicado: 1/8/2024 -
Sports Marketing and the Summer Olympics
Publicado: 30/7/2024
Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
