84 Episodo

  1. 69: Why You Should Email Your List DAILY w/ Daniel Throssell

    Publicado: 20/12/2022

  2. 68: Email Copywriting, Productizing Your Services, AND Writing A Book About Poop... w/ Liz Wilcox

    Publicado: 13/12/2022

  3. 67: Using PR Principles to Write Higher-Converting Copy w/ Breanna Suden

    Publicado: 6/12/2022

  4. 66: How To Use NLP to Drastically Improve the Power of Your Copy w/ Valerie Fischer

    Publicado: 29/11/2022

  5. A Christmas Message From Geoff

    Publicado: 24/12/2021

  6. 065: My Conversation w/ Jarvis (Should We Fear AI Copywriting? ft. Austin Distel)

    Publicado: 21/12/2021

  7. 064: An Update And An Opportunity (for You)

    Publicado: 14/12/2021

  8. 063: The Three Stories Every Client NEEDS w/ Lisa McGuire

    Publicado: 7/12/2021

  9. 062: Ask Geoff Again… Copywriting Q&A

    Publicado: 30/11/2021

  10. 061: What Is A Brand Archetype? An Explanation & Examples

    Publicado: 23/11/2021

  11. 060: How To Drastically Improve Your Discovery Calls w/ Nikki Rausch

    Publicado: 16/11/2021

  12. In Conversation... with Chris Creed (Using Events & Webinars To Grow Your Business)

    Publicado: 12/11/2021

  13. 059: The Value of Anticipation (aka, Expectation Builds “Anticipal Pleasure”)

    Publicado: 9/11/2021

  14. In Conversation... with John Hulen (Advice for Freelancers & Entrepreneurs)

    Publicado: 5/11/2021

  15. 058:Is This The Most Canadian Experiment EVER? (Maple Syrup & Social Identity Theory)

    Publicado: 2/11/2021

  16. In Conversation... with David Oaks (Copywriting Lessons from Nonprofits)

    Publicado: 29/10/2021

  17. 057: BRAND NEW Research Finds Stories Sync Heartbeats

    Publicado: 26/10/2021

  18. In Conversation... Want to Be On the Podcast?

    Publicado: 22/10/2021

  19. 056: The 10,000-Hour Rule

    Publicado: 19/10/2021

  20. In Conversation... with Katrina Kibben (The Power of Pronouns)

    Publicado: 15/10/2021

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Discover the copywriting concepts and principles hidden inside the latest and best research within the fields of neuroscience, linguistics, and psychology. Join host Geoff Kullman every week to learn more about what’s happening in the brain of your clients and prospects as they read your copy. Yes, copywriting is an art… but it’s also a science!

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