Brand Tuned - Rounded Business Design
Un pódcast de Shireen Smith - Viernes
156 Episodo
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REPOST: Daniel Priestley - Building the Dent Brand
Publicado: 29/4/2022 -
REPOST: David Aaker - Descriptive or Distinctive Name?
Publicado: 22/4/2022 -
REPOST: Rory Sutherland - On Brand, Advertising & More
Publicado: 15/4/2022 -
REPOST: Susan Payton, Business Storyteller
Publicado: 8/4/2022 -
The What and Why of Trade Secrets
Publicado: 1/4/2022 -
The Power of Animation in Branding with Christine Mackay
Publicado: 25/3/2022 -
How to Move Beyond Your Job Role To Trusted Adviser
Publicado: 18/3/2022 -
Becoming A Company Of One
Publicado: 11/3/2022 -
Shireen Smith - Creating Passion Brands
Publicado: 4/3/2022 -
Joe Glover - The Marketing Meetup Community
Publicado: 25/2/2022 -
Rebranding Rethink Press with Lucy McCarraher
Publicado: 18/2/2022 -
Colour Psychology with Karen Haller
Publicado: 11/2/2022 -
Lucy Werner - Strategy For Creating Hype
Publicado: 4/2/2022 -
Dumbing Down of Brand Assets with Nick Lehrain
Publicado: 28/1/2022 -
Market Orientation & Segmentation - Paige Arnof-Fenn
Publicado: 21/1/2022 -
Stephen Houraghan on The Changed Branding Industry
Publicado: 14/1/2022 -
Segmentation & Targeting - Branding Industry
Publicado: 7/1/2022 -
REPOST: Mark Ritson on Brand Strategy
Publicado: 31/12/2021 -
REPOST: Which Business Model?
Publicado: 24/12/2021 -
How To Stand Out From Your Competition — Niching
Publicado: 17/12/2021
The Brand Tuned podcast explores the 'what and why of branding'. It's for founders, marketers, graphic designers, business advisers and lawyers in search of ideas to increase success. This often comes through better positioning, and understanding what customers want and need. Focusing on distinctiveness is about attending to intellectual property appropriately. Brand Tuned is hosted by Shireen Smith, author, marketer, IP lawyer, and business owner.
